Friday, 30 May 2014

Lionsgate To Launch "The Hunger Games: The Exhibition"


Another very exciting announcement from Lionsgate!

A new behind the scenes exhibition, featuring authentic costumes, props and other elements from The Hunger Games movies is set to tour the US next summer (2015).

From the official press release:

As part of its initiative to extend its global brands and franchises into new lines of business, Lionsgate (LGF), the premier next generation global content leader, will launch a U.S. tour of "The Hunger Games: The Exhibition" in summer 2015, it was announced today by Lionsgate Chief Marketing Officer Tim Palen . The state-of-the-art exhibition, which will include interactive displays of authentic costumes, props and other elements of the world of The Hunger Games, will be designed in conjunction with Thinkwell Group, one of the world's leading theme park and location-based entertainment companies.

"Now that we've built a critical mass of intellectual property, we're committed to extending our brands into exciting new businesses that create opportunities for our fans to engage with our properties at the same time they deliver significant incremental financial benefits to Lionsgate," said Palen. "We're thrilled to launch this initiative with the U.S. tour of The Hunger Games exhibition, which celebrates the world of The Hunger Games and offers Hunger Games fans an extensive behind-the-scenes look at the movie-making process." He noted that the exhibits will also be paired with local school curricula, and nearly all aspects of the tour will be interactive.

Stay tuned for more details...

Click here to read the full press release.

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